Integrated Marketing Campaign
kabookaboo worked with the Miami International Auto Show and Kiskinis Communications to launch a fully integrated, experiential campaign that included branding, advertising, marketing, signage, social media and experiential marketing. Overall, kabookaboo delivered in all aspects of the campaign helping boost attendance, develop and increase its fan base using social media and propel the conversation about the show to its highest level in history.
400% higher social engagement than national brand averages
Live Facebook, Twitter
and Instagram contests
10 Day Event